What You Need

Set-Up

Getting a good set-up (lighting, backdrop, etc.) goes a long way in ensuring that your photos do not require much editing after they’re shot. Using a lightbox diffuses or “softens” the light so that your product is lit evenly, and you do not have to edit individual areas. A tripod eliminates the effects of a shaky camera so that your photo remains clear when zoomed in. By illuminating your product with pure white light, it ensures colour accuracy so that no hue adjustment is required. For the photos later in this guide, we used an all-in-one photography lightbox that already has a backdrop and LED light built in for its simplicity.[1] However, you can follow the steps outlined below to get the same results if you are using a generic cloth lightbox.

Snapping The Photo

Make sure you dust off and wipe the product before taking photos. The menial task of cloning over dust and blemishes can be avoided with this quick step. Mount your camera on the tripod and snap the photo with a voice command or timer instead of using the built-in shutter in order to reduce camera shake. The camera should be positioned at a far enough distance so that the object does not appear distorted from perspective.

Editing Your Photo

Depending on your camera, you might end up with a website-ready photo, or you could end up with something a little less ready where some editing would have to come into play in post to make the photo website-ready. The photo may appear darker or less vibrant because of your camera, but the colours are there nonetheless. Your photo may look like a long way from perfection, but all you have to do to edit the photo is give it a super simple white point setting that can be done in under two minutes.

Setting A White Point

Useful Photography Tips & Tricks

For shiny objects like metals and glass, make sure the light is not being reflected directly into the camera, or the glare will darken the rest of the object in contrast. When photographing transparent glass, putting a roll of black paper on each side of the product helps define the outline. The black paper can be cropped out during editing. You can make metals seem more glamorous and shinier by applying a de-saturation filter. This only works if there are no other colours in the photo.

Featured photo credit: SilverFox Talents via silverfoxtalents.com